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Function of Beauty

The world leader in customizable beauty – hair, skin, and body care products made for you (and only you). Now @Target.


At Function of Beauty, we are #BeautyNerds. We are scientists, developers, engineers, data-driven marketers, and consumer-centric experts creating the world’s most customizable beauty products from scratch. We saw an opportunity to improve the way that people experience beauty. And we continue because we see the growing impact we can have on our consumers, communities, and planet.

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