Thomas Lah

Thomas Lah is the executive director and executive vice president of the Technology & Services Industry Association (TSIA), the leading association for today's technology and services organizations. He is the author of many popular books on trends affecting the tech industry, including the Technology-as-a-Service Playbook: How to Grow a Profitable Subscription Business (2016) and Digital Hesitation: Why B2B Companies Aren’t Reaching Their Full Digital Potential (2022) . Thomas is also the host of TSIA’s podcast, TECHtonic: Trends in Technology and Services. For more than 20 years, he has been helping some of the world's largest technology companies improve the efficiency of their daily operations.